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The study titled “Scripted Aesthetic Actors In the Implementation of Store Atmosphere: An Explanatory Model,” prepared as a doctoral dissertation within the scope of the Communication Studies Ph.D Program, will be presented by Sercan Gündoğar under the supervision of Assoc. Prof. Levent Soysal. The thesis defense will take place on July 30, 2026, at 14:00, at room D103.