The new guest of the seminar series organized by our Faculty of Engineering and Natural Sciences will be Prof. Dr. \u015eeref Ak\u0131n (Bo\u011fazi\u00e7i University).<\/p>\n\n
Prof. Ak\u0131n will give a presentation titled \u201cInnovation and Design Thinking\u201d on Friday, May 26 at 14:00 via Zoom. The event is open to anyone interested and is in English.<\/p>\n\n
Zoom ID: 835 2714 9766 Password: 693935<\/p>\n\n
Summary: In the U.S. packaged goods industry, companies introduce 30,000 products every year, but 70% to 90% do not stay on store shelves for more than 12 months. Twenty thousand new products evaluated in \u201cNielsen’s 2012\u20132016 Breakthrough Innovation\u201d report only 92 (less than 1%) have sales of more than $50 million in year one and sustain sales in year two. The probability of success in innovation is almost zero. A new methodology emerged under Human-centered design or design thinking to reduce the failing and increase the success rates. In this seminar, we will explore the essential rules of design thinking such as listening, insights, and conceptualization.<\/p>\n\n
About the Speaker: Prof. Dr. Mustafa \u015eeref Ak\u0131n received his doctorate in economics from Southern Illinois University. He is working at Bo\u011fazi\u00e7i University, Kadir Has University and Erzincan Binali University. Dr. Ak\u0131n, who has taught at various national and international universities, has written many articles in the fields of entrepreneurship, innovation, user experience and behavioral economics. Ak\u0131n, who also mentored entrepreneurs, recently met with the readers with his book Advanced Design Thinking Model for Innovation and Entrepreneurship: Ethnographic, Brainstorming, Prototyping (Lambert Academic Publishing, 2020).<\/p>\n","protected":false},"featured_media":18956,"template":"","meta":{"slim_seo":{"title":"FENS Seminars \u2013 Prof. Dr. M. Seref Akin - Kadir Has University","description":"The new guest of the seminar series organized by our Faculty of Engineering and Natural Sciences will be Prof. Dr. \u015eeref Ak\u0131n (Bo\u011fazi\u00e7i University). Prof. Ak\u0131n"}},"birimler":[74],"class_list":["post-1594","etkinlik","type-etkinlik","status-publish","has-post-thumbnail","hentry","birimler-fens"],"_links":{"self":[{"href":"https:\/\/www.khas.edu.tr\/en\/wp-json\/wp\/v2\/etkinlik\/1594","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.khas.edu.tr\/en\/wp-json\/wp\/v2\/etkinlik"}],"about":[{"href":"https:\/\/www.khas.edu.tr\/en\/wp-json\/wp\/v2\/types\/etkinlik"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.khas.edu.tr\/en\/wp-json\/wp\/v2\/media\/18956"}],"wp:attachment":[{"href":"https:\/\/www.khas.edu.tr\/en\/wp-json\/wp\/v2\/media?parent=1594"}],"wp:term":[{"taxonomy":"birimler","embeddable":true,"href":"https:\/\/www.khas.edu.tr\/en\/wp-json\/wp\/v2\/birimler?post=1594"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}